This Privacy Policy (“Policy”) explains how ProYuga Advanced Technologies Limited (“ProYuga,” “we,” “our,” or “us”) collects, uses, discloses, transfers, retains, or otherwise processes personal data or sensitive personal data (collectively, “Information”) when You interact with us.

This Policy applies to individuals or entities (“You,” “Your”) who:

• Visit our websites, including www.proyuga.tech or https://ib.cricket (collectively, the “Websites”);
• Use our software, mobile applications, virtual reality (VR) experiences, products, or services;
• Participate in our sales, marketing initiatives, or events;
• Otherwise communicate with us or share Information with us.

By accessing or using our services, You acknowledge that You have read and understood this Privacy Policy.

The purpose of this privacy notice is to explain to You in the clearest way possible what information we collect, how we use it, and what rights You have in relation to it. If there are any terms in this privacy notice that You do not agree with, please discontinue use of our Services immediately.

Definitions

For the purposes of this Privacy Policy:

1. "Personal Information" means any information that relates to a natural person which, either directly or indirectly, in combination with other information available or likely to be available with us, is capable of identifying such a person.
2. "Sensitive Personal Data or Information (SPDI)" shall include:
   
   1. Passwords;
   2. Financial information such as bank account, credit card, debit card, or other payment instrument details;
   3. Physical, physiological and mental health condition;
   4.  Sexual orientation
   5. Medical records and history;
   6.  Biometric information;
   7.  Any detail relating to the above as provided to us for providing services;
   8.  Any of the information received under the above by us for processing, stored, or processed under lawful contract or otherwise.
3. "Services" means our websites, mobile applications, VR platforms, software, experiences, and all other digital or physical offerings made available by ProYuga.
4. "You"/ "Your" /"User" refers to any individual or entity who visits, uses, or communicates with us through our platforms or services.

Unless otherwise defined herein, all terms used shall have the meaning ascribed to them under the Information Technology Act, 2000 and the applicable rules made thereunder.

Consent

By using our Website, applications, services, or by voluntarily interacting with us in any manner, You consent to the collection, use, storage, disclosure, processing, and transfer of Your Personal Information and Sensitive Personal Data or Information (“SPDI”) in accordance with this Privacy Policy.

For any information categorized as SPDI under Indian law, we will obtain Your explicit consent at the time of collection. This may be through a digital checkbox, signed consent form, email, or other verifiable means.

You have the right, at any time, to withdraw Your consent by sending a written request to [tarun@proyuga.tech]. Please note that upon such withdrawal, we may be unable to continue providing some or all services that rely on such data, and reserve the right to discontinue such services accordingly.

If You do not agree with any part of this Policy, please refrain from using our Services or sharing any personal or sensitive data with us.

1. Information We Collect

We collect Information about You through various means, including:

1. Information You Provide

We collect the personal information You voluntarily provide when You interact with us through our websites, applications, services, or communication channels. This includes, but is not limited to:

• Basic Contact Information: such as Your name, email address, and phone number.
  
• Professional Information: including Your organization name, job title/designation, and location.
  
• Form Submissions & Communications: any details You submit through contact forms, demo or service requests, surveys, feedback forms, or other modes of interaction with the ProYuga.
  
• Identification Details: such as government-issued identification numbers (e.g., Aadhaar, PAN), when required for identity verification, compliance, legal, or regulatory purposes.
  

Note: You are responsible for ensuring that the information You provide is accurate and up to date. Any updates or corrections should be promptly communicated to us to maintain the accuracy of our records.

2. Automatically Collected Information

Some information — such as Your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when You visit our Website.

We automatically collect certain information when You visit, use or navigate the Website. This information does not reveal Your specific identity (like Your name or contact information) but may include device and usage information, such as Your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when You use our Website and other technical information. This information is primarily needed to maintain the security and operation of our Website, and for our internal analytics and reporting purposes.
Like many businesses, we also collect information through cookies and similar technologies.

The information we collect includes:

• Log and Usage Data. Log and usage data is service-related, diagnostic, usage and performance information our servers automatically collect when You access or use our Website and which we record in log files. Depending on how You interact with us, this log data may include Your IP address, device information, browser type and settings and information about Your activity in the Website (such as the date/time stamps associated with Your usage, pages and files viewed, searches and other actions You take such as which features You use), device event information (such as system activity, error reports (sometimes called 'crash dumps') and hardware settings).
• Device Data. We collect device data such as information about Your computer, phone, tablet or other device You use to access the Website. Depending on the device used, this device data may include information such as Your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model Internet service provider and/or mobile carrier, operating system and system configuration information.
• Location Data. We collect location data such as information about Your device's location, which can be either precise or imprecise. How much information we collect depends on the type and settings of the device You use to access the Website. For example, we may use GPS and other technologies to collect geolocation data that tells us Your current location (based on Your IP address). You can opt out of allowing us to collect this information either by refusing access to the information or by disabling Your Location setting on Your device. Note however, if You choose to opt out, You may not be able to use certain aspects of the Services.

3. Information collected from other sources

In order to enhance our ability to provide relevant marketing, offers and services to You and update our records, we may obtain information about You from other sources, such as public databases, joint marketing partners, affiliate programs, data providers, as well as from other third parties. This information includes mailing addresses, job titles, email addresses, phone numbers, intent data (or user behavior data), Internet Protocol (IP) addresses, social media profiles, social media URLs and custom profiles, for purposes of targeted advertising and event promotion.

4. Social Logins & Linked Accounts

If You sign in using third-party platforms (e.g., Facebook, Google), we may collect:

• Public profile information (name, email, profile picture)
  
• Platform-specific identifiers
  

5. Communication & Retargeting Data

• Interaction data across WhatsApp, email, or other channels where legally permitted
  
• Pixel tags, cookies, and beacons used for ad retargeting and campaign tracking
  

6. Payment Information

If You make a purchase or transaction, payment details may be collected and processed by third-party providers (e.g., Razorpay), in accordance with their policies.

2. Use of Information

We process Your information for purposes based on legitimate business interests, the fulfillment of our contract with You, compliance with our legal obligations, and/or Your consent.

We use personal information collected via our Website for a variety of business purposes described below. We process Your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with You, with Your consent, and/or for compliance with our legal obligations. We indicate the specific processing grounds we rely on next to each purpose listed below.

We use the information we collect or receive:

• To facilitate account creation and logon process. If You choose to link Your account with us to a third-party account (such as Your Google or Facebook account), we use the information You allowed us to collect from those third parties to facilitate account creation and logon process for the performance of the contract.
• To post testimonials. We post testimonials on our Website that may contain personal information. Prior to posting a testimonial, we will obtain Your consent to use Your name and the content of the testimonial. If You wish to update, or delete Your testimonial, please contact us at tarun@proyuga.tech and be sure to include Your name, testimonial location, and contact information.
• Request feedback. We may use Your information to request feedback and to contact You about Your use of our Website.
• To enable user-to-user communications. We may use Your information in order to enable user-to-user communications with each user's consent.
• To manage user accounts. We may use Your information for the purposes of managing our account and keeping it in working order.
• To send administrative information to You. We may use Your personal information to send You product, service and new feature information and/or information about changes to our terms, conditions, and policies.
• To protect our Services. We may use Your information as part of our efforts to keep our Website safe and secure (for example, for fraud monitoring and prevention).
• To enforce our terms, conditions and policies for business purposes, to comply with legal and regulatory requirements or in connection with our contract.
• To respond to legal requests and prevent harm. If we receive a subpoena or other legal request, we may need to inspect the data we hold to determine how to respond.
• Fulfill and manage Your orders. We may use Your information to fulfill and manage Your orders, payments, returns, and exchanges made through the Website.
• Administer prize draws and competitions. We may use Your information to administer prize draws and competitions when You elect to participate in our competitions.
• To deliver and facilitate delivery of services to the user. We may use Your information to provide You with the requested service.
• To respond to user inquiries/offer support to users. We may use Your information to respond to Your inquiries and solve any potential issues You might have with the use of our Services.
• To send You marketing and promotional communications. We and/or our third-party marketing partners may use the personal information You send to us for our marketing purposes, if this is in accordance with Your marketing preferences. For example, when expressing an interest in obtaining information about us or our Website, subscribing to marketing or otherwise contacting us, we will collect personal information from You. You can opt-out of our marketing emails at any time .
• Deliver targeted advertising to You. We may use Your information to develop and display personalized content and advertising (and work with third parties who do so) tailored to Your interests and/or location and to measure its effectiveness.
• For other business purposes. We may use Your information for other business purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Website, products, marketing and Your experience. We may use and store this information in aggregated and anonymized form so that it is not associated with individual end users and does not include personal information. We will not use identifiable personal information without Your consent.

3. Your Rights

Right of Access, Modification, and Withdrawal : You can access Your Information at any time to review any Information You have supplied. You may modify any Information that is inaccurate during this review. You may also request the Withdrawal  of any Information You have provided to us by emailing to the email-id  mentioned below. Please note, however, that this may affect our ability to process or enable communication with You and may lead to the discontinuation of our relationship for which this information was being used at our sole discretion. Any deletion request shall be only entertained subject to applicable data retention laws.

4. Security & Confidentiality

We have adopted reasonable security practices and standards as per applicable law to protect Your Information, and such standards are in line with the best industry practices for confidentiality and security and are commensurate with the nature of Information processed by us.

5. Disclosure & Transfer of Information

All Information that we collect is disclosed or transferred only under the following circumstances to the entities/individuals identified below:

• Disclosures to our personnel and within ProYuga : Access to Your Information will be limited to personnel who need to know the information for the purposes described in this Privacy Policy. We may use third-party vendor solutions for storing Your Information. However, we will ensure that the Information is protected in the same manner as we protect Your information and that the same data protection standards are implemented.
• Disclosures or Transfers to Third Parties: We may disclose Information to third parties for other purposes with Your explicit consent or when such disclosure is essential for the performance of a contractual agreement between us and Yourself. To this end, You explicitly consent to the transfer of Your Information for any of the purposes set out in this Privacy Policy. Our practice is to only provide third parties with Information that is strictly necessary to achieve the intended processing purposes and enable them to deliver the expected services. We are committed to refraining from sharing personal data unless required by law or when it aligns with the intended purposes of the data processing. To the best of our abilities, we endeavor to modify our contracts to ensure the security of shared data. In all our arrangements, we include provisions to safeguard personal data and prevent any unauthorized or inappropriate use. We take utmost care in protecting Your information and maintaining the highest level of data privacy standards.
• Marketing & Communication Partners : We may share limited data with service providers for delivering email, WhatsApp, or other communications, as well as with platforms that support ad targeting (e.g., Google, Meta), only where legally permitted.
• Mandatory Disclosures or Transfers: We may disclose Information if required to do so by law or if it is necessary to comply with a court order, judicial or other government warrant, or to otherwise cooperate with law enforcement or other governmental agencies.
• Cross-Border Transfers: We may transfer Your Personal Information and/or Sensitive Personal Data or Information to third parties, affiliates, partners, or service providers located in other jurisdictions, including outside India. Such transfers will only be made when:

- It is necessary for the performance of a lawful contract between You and ProYuga, or

- You have explicitly consented to such transfer, and

- The recipient entity ensures the *same level of data protection* as mandated under the Information Technology Act, 2000 and the applicable Rules thereunder.

We take commercially reasonable steps to ensure that any third party receiving Your Information outside India implements equivalent or better data protection standards and handles the Information in a secure and lawful manner.

We ensure that such recipients are bound by confidentiality obligations and data protection commitments no less stringent than those outlined in this Privacy Policy.

6. Data Retention

We retain Information only for as long as is necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal, accounting, or contractual requirements. Once the retention period expires, Your Information will be securely deleted or anonymized.

7. Amendments

We reserve the right to update this Privacy Policy from time to time. The latest version will always be available at www.proyuga.tech. We encourage You to review the policy periodically to stay informed about how Your Information is used and protected.

We may not be able to separately notify You of the revisions each time we make them. We encourage You to check this page periodically for modifications or corrections to the Privacy Policy to understand how it affects the use of Your Information. We will not be responsible for Your failure to remain informed about such changes.

8. Grievance Redressal

If You have any queries, complaints, or concerns regarding Your Information or this Privacy Policy, You may contact our Data Protection Officer (DPO), Tarun Krishna T, by email at tarun@proyuga.tech, or by post to:

ProYuga® Advanced Technologies Ltd.

Tarun Krishna T

Ground Floor, Brigade Towers, Plot no 30,31 Nanakramguda, Financial District Hyderabad, Telangana 500032 India

We are committed to addressing Your concerns in a timely and lawful manner. Upon receipt of Your complaint or query, we will acknowledge it and strive to provide a response within thirty (30) days, in accordance with applicable data protection laws.